Grocery stores and markets
Loyalty program for grocery stores and markets
A small cashback on everyday shopping becomes a big reason not to switch stores.
What keeps customers from coming back
The challenges for grocery stores and markets
A discount at the register applies to everyone, even those who would have come anyway.
You don’t know who does their monthly shopping at your store.
Suggested program
Cashback
A suggestion to get started. You set the numbers in the dashboard and change them whenever you want.
Example rule: 2% cashback, with the balance covering up to 50% of the next purchase.
Ideas using what Clubbo already does
- Receipts in the club: customers scan the NFC-e QR code and the balance is added after it’s checked with SEFAZ.
- Search by CPF or phone at the register, without slowing down the line.
- Tiers: families who do their monthly shopping move up a tier and earn more.
- Multiple locations: the balance is valid at every store in the chain.
In practice
An example club for grocery stores and markets
A fictional store in this industry running the suggested program: the customer’s card, the purchase recorded at the counter and the message that arrives on WhatsApp.
Club card
Mercado VizinhançaMercado Vizinhança ClubExample
Cláudia (example customer)
Cashback balance
R$ 19,80
2% back; the balance covers up to 50% of the next purchase
Balance valid for 60 days
At the counter
- Customer
- Cláudia (example)
- Purchase
- Monthly grocery run
- Amount
- R$ 420,00
+R$ 8,40 cashback
On WhatsApp
Mercado Vizinhançaautomatic message
Hi, Cláudia! You earned R$ 8,40 in cashback at the Mercado Vizinhança club. Your balance is now R$ 19,80 and it’s valid for 60 days.
Illustrative example: the store, the customer and the amounts are fictional. In Clubbo, you set the rules and numbers in the dashboard.
Other industries
See also
Start today
Set up your store’s club today.
Create your account, pick cashback, points or stamps, and sign up your first customer at the counter in a few minutes.
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